“It’s at an early stage, but it creates ways to build more innovatively,” says Yonatan Raz-Fridman, Supersocial’s CEO. MidJourney is one of several new art tools that use AI to generate images in response to a text prompt. Developers at Supersocial, a company that makes Roblox games for lifestyle brands, have been using a tool called MidJourney to test out new designs for in-game objects.
Some Roblox makers have already been dabbling with generative AI tools. Mark Riedl, a professor at Georgia Tech who also specializes in AI and games, says that just as generative AI can cause unpredictable and problematic web search results, it could potentially cause games to misbehave. “Game developers are generally very conservative and want guarantees about the quality of player experience,” he says. But ultimately, he says, more use of AI will require rethinking game development and game design. Roblox is a good company to experiment with the technology, Togelius says, because its users are creators and it’s something of an upstart. “Generative AI will fundamentally transform game development, but it’s not going to happen overnight,” says Julian Togelius, an associate professor at New York University who works on AI and video games. This is similar to what Roblox is doing but involves using AI coding to change not just game creation but gameplay itself. In May 2022, Microsoft demonstrated a way to control characters in Minecraft by feeding naturally phrased instructions to a code-writing AI that accessed the game’s application programming interface. It was also possible to add new game behavior by entering “Blink the headlines every time the user presses ‘B,’” and “Make it float.”īesides generating content, generative AI could change in-game behavior.
In the demo, typing “red pain, reflective metal finish,” or “purple foil, crushed pattern, reflective” into a chat window changed the appearance of a sports car in the game.
Sturman showed WIRED a new Roblox tool that generates the code needed to create objects and modify their appearance and behavior. “It should be really easy to create that.” “Say I need a gleaming metal sword for an experience I’m creating,” says Daniel Sturman, CTO at Roblox. The tool lets anyone playing Roblox create items such as buildings, terrain, and avatars change the appearance and behavior of those things and give them new interactive properties by typing what they want to achieve in natural language rather than complex code. Roblox is testing a tool that could accelerate the process of building and altering in-game objects by getting artificial intelligence to write the code.
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